The top 10 cybersecurity trends in 2024 CISOs should be ready for now: what lies ahead

Cyberattacks have always been common in the healthcare industry, but activity has increased sharply in the past few years. The average cost of a data breach across industries was $4.45 million, yet the average cost of a healthcare data breach was the highest among all industries at $10.93 million. Healthcare has seen a cost increase of 53.3% over the past three years.

As healthcare’s digital age continues, the importance of cybersecurity cannot be overstated. With each passing year, cyber threats continue to evolve and pose new challenges. Let’s explore the top cybersecurity trends to watch out for in the healthcare industry in 2024.

AI-powered threats and defenses

Cyber attackers are expected to leverage artificial intelligence (AI) and machine learning to launch more sophisticated attacks. Consequently, cybersecurity professionals are using AI to detect and respond to threats more effectively.

Zero Trust security

The Zero Trust model, which assumes no one, whether inside or outside the organization, can be trusted by default, continues to gain prominence as a security framework. It involves implementing multiple layers of security to protect data, networks, and systems rather than relying on a single layer of protection. In 2024 it is expected to continue as companies adopt this approach to enhance security.

Ransomware attacks will persist

Ransomware, a type of malware attack that blocks IT system access until the victim pays a ransom, has been a concerning threat for healthcare providers and shows no signs of abating. In 2024, expect sophisticated ransomware attacks targeting large healthcare systems and smaller providers to continue. Robust cybersecurity measures and employee training will be critical for organizations looking to avoid the negative financial impacts and potential disruption to patient care brought on by a ransomware attack.

IoT vulnerabilities

The proliferation of Internet of Things (IoT) devices in healthcare brings convenience but also new risks. Malicious actors could exploit vulnerabilities in connected medical devices, like insulin pumps or patient monitors. Continuous monitoring and updating your systems help to mitigate these risks.

Telehealth and telemedicine security

Telehealth saw a major surge in popularity due to the COVID-19 pandemic. However, this shift also opened new cybersecurity challenges. Healthcare providers need to ensure that their telehealth platforms are secure to protect patient data and privacy.

Data privacy regulations

The healthcare industry is subject to strict data privacy regulations, such as the Health Insurance Portability and Accountability Act (HIPAA) in the United States. Compliance with HIPAA and other strictly enforced regulations will be vital to avoid costly penalties.

Biometric authentication

The adoption of biometric authentication methods, like facial recognition and fingerprint scanning, is expected to continue its growth as a popular method for keeping systems secure.

Insider threats

Insider threats, whether intentional or accidental, remain a significant concern. Healthcare organizations should focus on employee training and implementing user behavior analytics to detect unusual activity on their systems and networks.

Cybersecurity workforce shortage

The shortage of cybersecurity professionals is a challenge across industries. In healthcare, this gap poses a particular concern. Healthcare organizations will need to invest in training and retaining cybersecurity talent as well as outsourcing their needs to Managed Services professionals.

Supply chain risks

The healthcare supply chain has become a target for cyberattacks. Ensuring the security of pharmaceuticals, medical equipment, and other supplies will be crucial to avoid disruptions. This includes protecting their networks from third-party vendors and internal access.


It isn’t a new development that cybersecurity will continue to be a critical concern for healthcare providers in 2024. But with the rise of new technologies, staying ahead of emerging threats and trends will be as challenging as ever. Keeping up to date with these trends is essential to protecting patient data, ensuring the integrity of medical systems, and maintaining the trust of patients and healthcare professionals.

Healthcare organizations must be proactive in their approach to cybersecurity, adopting the most advanced technologies and best practices to safeguard their patients and staff. Partnering with Imprivata for your cybersecurity needs is a strategic choice that ensures your organization's data and operations remain protected and compliant. Our cutting-edge solutions are tailored to the unique challenges of the healthcare industry.

Choosing Imprivata means more than just acquiring software – it's an investment in comprehensive protection, compliance, and future readiness. With our expertise, you can confidently navigate the complex cybersecurity landscape in healthcare, focusing on what matters most: delivering high-quality care to your patients.

Want to learn more about how you can become more secure and efficient with Imprivata? Request a demo today.